Workin’ for a Merkin

Pubic hair panty slay

Oct 17, 2025

I write this on the Friday morning of, hopefully, my last work trip for at least a month! I am very tired.

Below is a photo of a palm tree I posted to sneakily signal I was in LA. If I didn’t see you, I’m sorry! Short trip. Fly me out to LA! But let me be in New York for a month plus, please.

This week’s picks include Hyrular Beauty, @hikingshawty and Cardi B for Bobbie.

Christina’s weekly scroll—

Female founders are back, baby.
SKIMS took full bush in a bikini to another level with their now sold-out merkin. Stolen valor from actual bush lovers/havers, if you ask me… And while we’re here, let’s take a look at the very recent history of the merkin:
style.analytics
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Sakara supplements are now at Ulta!
Al Pacino and Robert De Niro celebrate 50 years of friendship in Moncler <3
Angel Reese is the first professional athlete to walk the Victoria’s Secret runway.
“If The Free Press decided to leave Substack, it would take around 5% of Substack’s total revenue with it.”
Sorry, but I love the Sexy Fish delivery robot, lol.
livinmiami305
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The resurgence of the pick me girl is here.
If you’ve ever wanted a Milk Bar birthday cake candle, you’re in luck.
@a24books is now on IG. I think they’re all set on social handles! Enough!
Instagram’s making all teen accounts PG-13. I doubt this will actually change anything. As someone who runs an adult brand on IG, I can tell you firsthand — no matter how much age-gating they do, the kids still find their way in. It’s honestly terrible… Then there’s this —
lol
Tarte x Vidya is here just in time for Diwali 🪔
i-D asked 10 of Substack’s “most interesting writers” to share something they’d never written about before and turned it into a limited edition zine.
Soon, you’ll be able to watch your favorite Spotify podcasts on Netflix.
Jessica DeFino on Hailey Bieber’s Rhode: “[Rhode] doesn’t only make beauty products for the physical self — it makes products for the mirror self, or the image self, which more people are starting to identify as their ‘real self.’”

@jessica_defino_One reason Hailey Bieber’s brand Rhode is thriving right now is that it doesn’t only make beauty products for the physical self — it makes products for the mirror self, or the image self, which more people are starting to identify as their “real self”. Someone in the marketing department must’ve read Naomi Klein’s Doppelgänger for research 🙃

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Nikita’s weekly scroll—

I say this as someone from the Peninsula but some of you have got to chill out.
“Agentic” kids are the savvy parent’s hedge against their offspring growing up to be dreaded NPCs — unquestioning accepters of the world’s default configurations — or “sheeple,” mindless herd followers.
I think about it all the time.
vanityfair
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I really cannot handle living inside a comment section anymore. It’s hell in here, it’s horror.
VERY into everything that’s happening here. Congratulations to friend of the ‘sletter Mollie Gloss. Do we need another brand? No. Do I like seeing one with a fun aesthetic and an interesting target (“the fashionable gamer set”)? Yes.
bryanhuynh
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Between the damn phones, COVID and AI, our brains never stood a chance.
Instagram is more than happy with you never seeing a post from a friend again as long as it can accomplish its ghoulish agenda.
Link in Bio
The problem Instagram doesn't want to fix
The other day I received what is possibly my favorite piece of reader feedback ever…
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2 months ago · 51 likes · 1 comment · Rachel Karten
Perhaps the lipstick effect is now a $9 matcha.
No notes.
bobbie
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Another week of fashion musical chairs!
Big week for Netflix between the Spotify podcast linkup and a Tiffany & Co. partnership.
This NYT trend piece gives very much this.